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LG reveals new design language for subsequent cellphone

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LG’s flagship telephones over the previous couple years have all seemed extraordinarily comparable to one another: good luck selecting out the G7, the V40, the G8, the V50, the G8X, or the V60 from a lineup except you’ve gotten an excellent reminiscence for the variety of cameras. The corporate seems to be altering issues up for an upcoming machine, nevertheless, which it says will use an altogether new design language.

LG describes this design language as “a nod to the pure world with a visible kind issue that differs from the trade development.” A “raindrop” digital camera options smaller lenses and an LED flash beneath the bigger fundamental digital camera, evoking dripping water; LG notes that is in opposition to present developments for large digital camera bumps.

Elsewhere LG says it’s utilizing a brand new “3D Arc Design” ingredient involving symmetrical curves on the show and the again of the cellphone, although it’s not fairly clear how or whether or not that will be distinctive. Samsung stated a lot the identical factor in regards to the ill-fated Galaxy Be aware 7, for instance, whereas Xiaomi has made comparable claims up to now.

No different particulars of the cellphone itself can be found, however it seems like LG will apply this design language all through its vary. “Our upcoming smartphone will draw on the wealthy historical past of traditional LG designs which have at all times been distinctive at first contact,” says VP and cell design lab head Cha Yong-duk in a statement. “This handset can be a first-look on the aggressive edge we can be bringing to each LG smartphone going ahead.”

Korean information portal Naver reported this month that LG can be launching a cellphone on Could 15th with a brand new model and design meant to breed the success of Chocolate, the corporate’s iconic pre-smartphone collection. It’s stated to make use of Qualcomm’s mid-range Snapdragon 765 with built-in 5G and goal a extra reasonably priced value level. We’ll must see how the precise machine finally ends up wanting, however LG is setting expectations excessive for its design.

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